A walkthrough of the template Loop used by Canva, Figma, Adobe, Miro, Airtable and Notion with a quantitative growth model to measure this loop at your company
Thanks Adam. Have loved this on multiple levels (in particular sharing within the team here at Canva).
One sentence jumped out at me was "Loops come in many forms and serve several purposes. They can help you acquire new users; build habits, retain and engage existing users; and even help you monetize your users."
I've not sure I've ever seen Loops categorized this way (but of course it makes 100% sense). Given it wasn't in the Advanced GL's at Reforge (at least to my memory it wasn't), do you know where I can further engage on this classification? (or maybe a future blog post)